GfK is a Business Reporter client
The worst of the pandemic may be over in many parts of the world, but business leaders in consumer technology and durables still face a rocky road ahead. But it’s not all doom and gloom. Brands and retail teams that arm themselves with timely, data-informed intelligence and cultivate the ability to evolve can still reach sustainable growth and cater to changing consumer needs. A business intelligence provider for the global consumer products industry, GfK unpacks the macro-trends and challenges of 2022 and shows business leaders what they can do to optimise their offerings.
