Amidst this fast-paced style of living combined with increased exposure to heat and pollution, self-care and grooming is steadily gaining significance amongst men. With air pollution levels worsening daily, the unhealthy air affects our health and takes a massive toll on our skin in various ways.
Due to over-exposure to pollution, skin becomes dull, dehydrated and inflamed, along with some having clogged pores, making it difficult for the skin to breath. Pollution further causes skin ageing resulting in loss of skin elasticity and wrinkles. In today’s day and age, men are trying to be more aware of their skin's needs and are actively more involved in choices of self-care and grooming routines.
