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The Economic Times
The Economic Times
Sheetal Arora

How AI is helping pharma prevent drug recalls, counter fakes and improve patient safety

Recalls rarely make dramatic news. By the time a defective medicine batch is identified, the damage to patients - and trust - is already done. Which is why AI's biggest contribution to pharma may not be discovering new drugs but preventing recalls.

AI's reach inside pharma is already wide. It's helping sales teams know which doctor to visit and when, shortening training cycles for medical representatives, automating financial tasks, and helping HR teams spot attrition risk early.

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