The best gaming logos have to convey an idea of the mood and theme of a game while also creating a strong, recognisable identity that stands out in a crowded market. When it's a major brand like Marvel, the design also has to fit into an existing universe of titles while also showing this release to be distinct.
So how does a designer approach the challenge of creating an identity that ticks all of these boxes? Stephane Perez AKA Mardoch has provided a detailed breakdown of how he approached the brief when he designed the Marvel Cosmic Invasion logo for the beat 'em up developed by Tribute Games and published by Dotemu.
