Summer 2025 is nearly here, and with it, the rise of what I like to call the “hot girl glow” era. From spray-on shimmer to SPF that doubles as a skin tint, the body care and, subsequently, body shimmer category has received a glossy rebrand—and as a result, so have our social media feeds. In just a few weeks, Instagram will be flooded with pictures of sunshine, glistening skin, and legs—lots of legs. Radiant, gleaming, and fully on display. They’re practically the season’s standout accessory. Which begs the question: What is it about legs that captivates us so during the warmer months?
As makeup artist T. Cooper puts it: “Legs naturally elongate the body, and when they’re glowing, it enhances their shape, length, and muscle tone.” That light-reflecting sheen, she says, draws the eye in and adds a bit of sexiness. “It’s like putting a spotlight on strength and femininity simultaneously.”
