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Benzinga
Benzinga
Business
Eva Mathew

Hollywood Braces For Epic Bidding War As Paramount, Comcast And Netflix Eye Warner Bros. Discovery— Who Will Call Cut?

Warner Discovery Warner Bros Netflix Paramount Comcast Hollywood Nasdaq David Ellison WBD
Warsaw,,Poland.,21,May,2021.,Sign,Warner,Bros.,Discovery.,Company

Hollywood is gearing up for its most consequential bidding war in years as first-round offers for Warner Bros. Discovery (NASDAQ:WBD) arrive on Thursday, drawing in some of the biggest names in entertainment.

With the studio’s valuation soaring and its assets suddenly back in vogue, it’s a striking turn for a company that has already cycled through three owners in seven years.

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