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Liverpool Echo
Liverpool Echo
World
Jon Robinson

Hollyoaks maker adapting to 'ever-evolving media landscape' after weathering pandemic storm

The Liverpool-based maker of Hollyoaks has outlined how it is taking on the "ever-evolving media landscape" as it battled back to recover from the Covid-19 pandemic.

Lime Pictures was founded by Sir Phil Redmond in the early 1980s as Mersey Television and was acquired by All3Media in 2005. The business also has bases in London, Los Angeles and Leeds.

All3Media comprises 40 production and distribution companies and is owned by Warner Bros Discovery and Liberty Global.

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The first major production from Lime Pictures was Liverpool-based soap opera Brookside for Channel 4 while it took over the production of Grange Hill, which Sir Phil Redmond had also created, in 2003.

Since 2016 the company has produced Celebs Go Dating for E4 and was also behind Free Rain for Netflix. It also makes The Only Way is Essex and Geordie Shore.

According to recently-filed accounts with Companies House, the business achieved a turnover of £63.3m and pre-tax profits of £5.2m in 2021, up from £50.8m and £3.2m in 2020, according to recently-filed documents with Companies House.

Those figures compare to a turnover of £69.5m and pre-tax profits of £5.7m it reported in 2019.

A statement signed off by the board said: "The increase in profit is driven by the reduced impact of the Covid-19 pandemic in comparison to 2020.

"The Covid-19 pandemic still had a significant impact on the TV production industry through 2021 though production procedures were in place in order to maintain production on key programmes.

"The company continues to perform well across its portfolio of scripted and non-scripted continuing sales and has been successful in securing new programme commissions.

"The Covid-19 pandemic continued to create significant volatility during the year as well as uncertainty and economic disruption to the industry as a whole, however, the company has since returned to production levels comparable to pre-pandemic activity."

Celebs Go Dating is made by Lime Pictures for E4 (Lime Pictures)

On how it is adapting to the changing media industry, the company added: "The importance and relevance of high-quality television content is increasing in an ever-evolving media landscape.

"The directors are well aware of the dynamic media landscape, in terms of the evolving consumer consumption behaviours, growth of new global platforms and changing tastes in demand for genres and formats.

"The director's long term strategy continues to seek to position the company to be able to take advantage of these changes by striving to bring together top creative talent, to develop, product and deliver world class television content and to maintain and develop strong relationships both with the traditional customers and new global platforms."

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