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The Independent UK
The Independent UK
Business
J.R. Duren

Holiday retail revolution? Nearly 80 percent of shoppers want to do all their spending at small businesses

This Black Friday, if consumers had their wish, they’d spurn lengthy lines at big-box retailers and national chains, and opt for the cozy confines of a local independent store.

That’s according to a survey of 2,202 adults. conducted earlier this month for AT&T, which found that 77 percent of respondents would do all of their holiday shopping at small businesses if they could.

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