The holiday dinner gets all the attention, but the holiday breakfast is where budgets often quietly fall apart. In recent years, a trend toward premiumization has taken over the morning meal. Families are trading standard cereal and toast for elaborate, photo-ready spreads featuring expensive coffees, branded creamers, and artisanal meats. This shift has turned breakfast into one of the most expensive meals of the season, often without shoppers realizing how much the costs have accumulated.
