Ron Gordon has labelled Scottish football as the 'little brother' of the English Premier League as he hailed the new Sky Sports TV deal as the best option for our game.
The Hibs chairman yesterday hailed the strategic action plan to significantly improve income to Scottish clubs from £28.4million to £50m by 2029 following the findings of the Deloitte review. He is also aware that other leagues out there have bigger numbers but stressed they show every single game as he pointed out that Scotland has the highest per capita rate of any league in Europe.
Talks are on the table to increase the number of live fixtures on the key broadcaster to 60 per season and then 80 while talks over PPV as part of the new deal are ongoing and while it is not secured just yet, Gordon says it is something they are trying to carve out. Speaking to the Daily Record, the Easter Road chief said: “I feel Sky are the best partners for us but the Deloitte report also validated this. I feel they are the best partner for us, for a variety of reasons.