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Rosa Bertoli

Hermès celebrates the materiality of earth in theatrical Milan Design Week 2024 spectacle

Hermes at Milan Design Week 2024, la Pelota.

Entering Hermès' presentation at Milan Design Week 2024 is a mystical experience: the expansive darkness of the space doesn't suggest any product displays, instead anchoring the guests' vision to the floor, created as a showcase of sixteen different traditional flooring patterns in hues of greys, browns and reds. 

The Topography of Material by Hermès at La Pelota

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