Hermès is part of the crème de la crème in luxury, as is Louis Vuitton’s parent, LVMH. But Axel Dumas, the chief of Hermès, would rather not be compared with the fellow French conglomerate that once tried to buy the Birkin bag maker (and failed).
It’s hard not to draw parallels between the two companies: Both are French, have familial ties in the businesses, and compete for the same dollars to be spent on high-end bags.
