This week, the internet went wild with speculation over why a bunch of artists including Demi Lovato and Ariana Grande decided to leave Scooter Braun and his company SB Projects’ management. Now, as a heap of insider sources come out of the woodwork to make anonymous claims, there are two main theories: He’s leaving the day-to-day operations of music management OR his bulldog behaviour in the industry is coming back to get him.
Let’s have a look, shall we?
