
Only 25 people work at six-year-old sparkling fruity water business Dash — and they sell 24 million cans a year. As ratios go, it’s an impressive one.
“They drink a lot of it too, the office goes through some 8000 cans a year,” laughs co-founder Alex Wright who, alongside Jack Scott, presides over a familiar-sounding culture for a young drinks start-up.