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The Guardian - UK
The Guardian - UK
Entertainment
Wendy Ide

Hello, Bookstore review – life-affirming documentary about a US literary haven

Matthew Tannenbaum in his Bookstore in Lenox, Massachusetts.
Treasure trove… Matthew Tannenbaum in his Bookstore in Lenox, Massachusetts. Photograph: pr handout

Does the inside of a bookshop take on the personality of its owner? Or does a bookseller inevitably become a storyteller by a process of osmosis over the decades spent surrounded by the printed word? In the case of Matthew Tannenbaum, the subject of this quietly life-affirming documentary, it’s almost impossible to pinpoint the place where the man ends and his treasure trove of a shop begins. The Bookstore in Lenox, Massachusetts, is a beloved local institution. Tannenbaum knows most of his customers by name. Those he doesn’t recognise are treated like friends yet to be made. The decor is eclectic (there’s a roll of Donald Trump toilet paper displayed); the shop’s finances run on a wing and a prayer. Then comes the pandemic. The community support for the embattled shop surprises nobody, except, perhaps Tannenbaum, the ageing hippy whose love of literature is evident on every groaning shelf.

Watch a trailer for Hello, Bookstore.
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