Condiment brand Heinz is known for its clever branding, often embracing the playful side of advertising. Its latest campaign might be its cheekiest yet, proving that Heinz ketchup is the perfect pairing, by design, for the humble French fry.
The best adverts often shine in their simplicity, and Heinz's new ads are no different. Making ingenious use of brand recognition and packaging design, the subtle yet clever ads are a testament to a less-is-more approach for brilliant branding.
