PITSSBURGH — Goodbye, Heinz Field. Hello, Acrisure Stadium.
Acrisure, a Grand Rapids, Mich.-based fintech company with ties to Steelers minority owner Thomas Tull, has secured the naming rights for the North Shore stadium for the next 15 years. The Steelers confirmed the arrangement in a statement released Monday afternoon. A press conference is planned for Tuesday.
The deal will end the two-decades-long relationship between two of Pittsburgh's iconic franchises — the Steelers and Heinz, whose name has been synonymous with the football venue since it opened in 2001. A statement from Kraft Heinz on Monday indicated it had been interested in retaining the name.