
As a technology journalist of more than a decade, I've seen iPhone-centric Apple events come and go. Yet for TechRadar, the usual September Apple phone launch is one of the biggest events of our calendar.
But, discussing this with Global Editor-in-Chief Marc McLaren, it seems like the appetite and enthusiasm for new iPhones is starting to dwindle; some evidence of this can be seen in a report that the iPhone Air just isn't selling well.