The Rolling Stones appear to have launched the publicity campaign for their long-awaited 24th studio album via a cryptic advertisement placed in the Hackney Gazette, a newspaper in east London. The advert purports to be for a company called Hackney Diamonds, a glass repair business, and features a sales blurb that references three song titles by the band.
"Our friendly team promises you satisfaction," reads the copy. "When you say gimme shelter we’ll fix your shattered windows" [emphasis ours]. The ad goes on to list a phone number and a website, hackneydiamonds.com.
