Philippine Leroy-Beaulieu, known for her role as Sylvie Grateau in Netflix's Emily in Paris, is the new face of Haus Labs' "We Love Concealer" campaign. Haus Labs announced the partnership on August 31, introducing the actress as the face of a campaign for its Triclone Skin Tech Collection.
The campaign follows Haus Labs' earlier "We Love Foundation" campaign, which featured the brand's founder, Lady Gaga. The new campaign instead focuses on the Triclone Skin Tech Concealer, which Haus Labs identifies as part of its complexion lineup.
According to Haus Labs, the campaign is being launched globally across its digital platforms and social channels, alongside retail storytelling. The brand's announcement describes the campaign as a celebration of beauty at every age and positions Leroy-Beaulieu as its latest campaign face.