MapCamera, one of Japan's premier camera retailers, has released its August best-selling cameras list. While Fujifilm continues to dominate, the real headline is the unexpected rise of the Hasselblad X2D II 100C, claiming its spot in the top 10 – marking a rare high-end appearance in Japan's monthly rankings.
The Fujifilm X-E5 takes a commanding lead – so much so that MapCamera had to pause pre-orders for the 23mm f/2.8 kit. The X-H2, which already topped the list back in June, remains a strong seller, followed by the X-M5, giving Fujifilm a clean sweep of the top three positions.
