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PC Gamer
PC Gamer
Harvey Randall

Hasbro CEO still has 'so much AI-based' grist in his own D&D games 'it would floor you', but he's not putting it in MTG cards or D&D books because people 'just don't want it'

Several adventurers bicker and argue about how to cross a river in Dungeons & Dragon's 2024 ruleset.

The CEO of Hasbro (the company that owns Wizards of the Coast, which in itself makes D&D and Magic: The Gathering) has been effusive and cheery about AI in the past, saying that the fact all his mates are using it in his home games is a signal "we need to be embracing it" back in 2024.

It is now 2026, and Chris Cocks—speaking to The Verge's Nilay Patel—still uses a ton of it in his own personal games, but has slightly changed his tune as to how welcome it might be in D&D writ large.

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