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Evening Standard
Evening Standard
Business
Michael Hunter

Harry Potter publisher’s sales fly high as reading boom outlasts lockdown

The Harry Potter books became a hugely successful film franchise

(Picture: Warner Bros)

Sales momentum at Bloomsbury Publishing has stayed strong, raising hopes that the sharp increase in reading seen during lockdowns has outlasted pandemic restrictions.

The publisher of JK Rowling’s Harry Potter series reported sales growth of 27% in the first quarter of its financial year, measured against an “outstanding performance” a year earlier when Covid-19 led to a boom for books.

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