Americans consistently say the economy is the most important issue in the presidential campaign, and that high prices are what they care most about. In one recent poll, 85% cited rising prices as the top factor in determining their vote. Even as inflation has fallen to 2.4%, voters remain irate that food and other necessities still cost about 25% more than they did in early 2020.
No surprise, then, that both campaigns are saying they will bring prices under control. Sen. JD Vance recently did a photo op decrying the high price of eggs. Vice President Harris pledges to stop corporate “price gouging” as a central plank of her campaign. Even Donald Trump showed up at a grocery store promising to drive down prices, telling shoppers, “We’re going to do this for you from the White House.”
