Finally. That's all I can say after seeing Harley-Davidson's RMCR cafe racer concept. Cut, print, get it into production tomorrow. The Motor Co. absolutely needs this in dealerships sooner rather than later. Why? Because after years of middling languish, a cruiser and bagger-heavy lineup, forced entrance into the electric market, and a less-than-successful entry into the off-road market, the RMCR feels distinctly Harley, yet also distinctly looking toward the future.
And that might sound wild given it's a 1,250cc V-twin-powered retro design, but the market and Harley fans are yearning for something that is more youthful. That's this. It's a look to the future while not betraying Harley's past. It's a motorcycle that is attractive to the youth, fills a market that Indian left behind, and has the potential to bring in new folks who absolutely would never look at a Harley.
It's a giant billboard for how cool Harley can be.