The European Union has joined the Union of European Football Associations (UEFA) in criticising FIFA’s controversial plan to launch a new commercial company with external investment to sell a stake in the World Cup.
“The relentless commercialisation of football has become corrosive,” EU Commissioner for Sport Glenn Micallef wrote on X on Wednesday. He added that a possible alignment of FIFA’s regulatory powers with the financial interests of private entities is a concern for the European Commission.
