Fashion fans, rejoice: H&M is back with yet another high-impact collaboration. Hot on the heels of its latest collection with Glenn Martens, the high-street retailer is once again partnering with a luxury brand.
This time, the focus is on reimagining chic ski and après-ski wear— and who better to do it with than luxury ski and lifestyle brand Perfect Moment? A favourite among the most stylish skiers on the slopes, the French Chamonix-based label is known for its seamless blend of performance and style, with a signature palette of black, white and silver, often offset by bold prints and pops of colour.
