H-E-B has taken the lead in a consumer preference index as the top e-commerce grocer ahead of second- and third-place finishers Amazon and Amazon Fresh.
Customer data science firm Dunnhumby said Tuesday that it was a near statistical tie, but San Antonio-based H-E-B narrowly edged out Amazon. Walmart ranked fourth, followed by Sam’s Club.
Online grocers with their own digital operations “have a clear strength” versus relying mostly on intermediaries such as Instacart and Shipt, Dunnhumby said. The top retailers have more control over the customer online experience.