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Reason
Reason
Elizabeth Nolan Brown

Gwyneth Paltrow's Gemstone-Encrusted Alpaca Wool Diaper Is…a Tax Protest?

Gwyneth Paltrow Goop United States Luxury Instagram Vice

An infuriating ad for luxury disposable diapers is actually a campaign against diaper taxes.

The ad/anti-tax protest comes from goop, a lifestyle brand—founded and run by actress Gwyneth Paltrow—known for its often ridiculous (and pricey) wellness products and woo-woo sensibility.

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