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The Guardian - UK
The Guardian - UK
Business
GNM press office

Guardian Advertising make the case for creativity at its 2025 Upfronts

Logo Guardian Advetising Upfronts 2025
Guardian Advetising Upfronts 2025 Illustration: The Guardian

Today (Thursday 2 October), Guardian Advertising made a rallying call for creativity as it launched its 2025 Upfronts.

Leading brands and agencies gathered at the Tate Modern in London to hear top figures from the Guardian state their ambition to lead the debate on creativity in ads.

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