GTA 6 is on track to generate up to $5.2 billion in global sales in its first week after launch on 19 November 2026, according to new analysis that also lands just as some retailers quietly push back against Rockstar's decision to ship the blockbuster without a physical disc.
The forecast comes from games analytics firm Newzoo, which examined the opening week of GTA 6 digital preorders in the US and the five largest European markets after preorders went live at midnight on 25 June. Using historical data from Grand Theft Auto 5 and similar blockbuster launches, the firm extrapolated that early demand into a projected week-one revenue range that, if borne out, would comfortably eclipse any entertainment launch in history.