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The Conversation
Lifestyle
Harriet Fletcher, Lecturer in Media and Communication, Anglia Ruskin University

Greta Gerwig’s Barbie movie is a 'feminist bimbo' classic – and no, that's not an oxymoron

The following article contains spoilers for Barbie.

For some, Barbie is the ultimate “girlboss” – she’s glamourous, successful and owns her own DreamHouse. For others, Barbie represents an outdated female stereotype – a “blonde bimbo girl in a fantasy world”, according to Aqua’s 1997 hit song Barbie Girl.

Just ask the man with the megaphone stood outside the press screening of the new Barbie film that I attended in Leicester Square. Vehemently protesting the film, he insisted that Barbie is a bad role model and a danger to young women.

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