Greggs has revealed its sales jumped by nearly a quarter last year and it is eyeing up big expansion plans, as it said the cost-of-living squeeze has led more consumers to rely on low-cost meals.
The bakery chain reported total sales of £1.5 billion over 2022, a 23% surge on the £1.2 billion reported the previous year.
Households grappling with rising living costs has resulting in loyal customers who return to Greggs for value meals, although the number of customers has remained below pre-pandemic levels, it said.