It sounded a touch desperate – Prime Minister Scott Morrison imploring backpackers to “come on down” to Australia, as the Omicron crisis escalated.
“Enjoy a holiday here”, said the one-time managing director of Tourism Australia, and “at the same time join our workforce and help us”. The backpacker flow is slow, so there’ll be a $3 million advertising campaign (minus Lara Bingle) to lure them, and they’ll get a rebate on their visas if they come soon.
People were quick to see the irony – while Morrison was spruiking working holidays, travel advice in the US was updated to say “avoid travel to Australia”.