Mention Aberdeen and most people’s minds jump to the word 'oil'. That word association began soon after black gold was discovered beneath the North Sea in 1969.
Now, the Granite City wants to swap its title as 'the oil capital of Europe' for a greener moniker and become a centre for the renewables revolution.
The phrase energy transition is seldom far from the lips of industrialists and politicians in the North East as Scotland navigates its way to net zero carbon emissions by 2045; five years ahead of the target for the UK as a whole.