Simon Jordan disagreed with Graeme Souness’ claim that major sponsors will be put off associating themselves with Celtic over a section of their support’s anti-monarchy stance.
Jordan pointed out how Rangers have managed to rebuild their reputation after claiming the Ibrox club’s brand was “as toxic as it could get”.
Former Rangers manager Souness claimed the actions of some of the fans in unveiling banners, and chanting, against the Queen during a Champions League clash in Poland and against St Mirren on Sunday will have caused commercial damage, reports The Daily Record.