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Fortune
Fortune
Rachyl Jones

Google let teens access generative AI in search. They were probably already using it anyway

(Credit: Smith Collection/Gado/Getty Images)

Google had prohibited a key audience—teens—from its generative AI search product that it introduced in May. Now, it has opened the floodgates to those younger users. 

On Thursday, the company extended the feature to users aged 13 to 17 in the U.S., as long as they have a Google account and opt in. The technology, called Search Generative Experience (SGE), offers AI-generated answers to search prompts and lets users browse web pages, with AI pointing to the most relevant information. 

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