
Google must make sure publishers get a “fairer deal” in how their content is used in the tech giant’s AI Overviews and make it easier for people to switch search services under proposals outlined by Britain’s competition watchdog.
The Competition and Markets Authority (CMA) has tabled a series of proposed measures to improve Google’s search services in the UK after it designated the firm with so-called strategic market status in October for its “substantial and entrenched market power” in the sector.