What you need to know
- Google is dipping its toes into the cookie-less future with a 1% test group starting January 4.
- The Tracking Protection test is part of Google's Privacy Sandbox initiative to ditch third-party cookies for everyone by the second half of 2024, assuming the UK's Competition and Markets Authority approves it.
- If you're lucky enough to be picked for Google's trial, you'll receive a notification when you open Chrome on desktop or Android.
