
Since 2014, the underwear brand 2UNDR has been building partnerships with pro sports teams, colleges and golf stars. Rickie Fowler has been an ambassador for the brand, which is now working with over 4,000 golf shops nationwide.
Jack Curry is the Senior VP Of Sales for 2UNDR and he spoke with Golfweek as part of the PGA of America’s 2025 Merchandise Summit in Frisco, Texas.