Audible's CFO Cynthia Chu also leads performance marketing. Here's how she balances two jobs

(Credit: Courtesy of Audible)

Good morning,

"Yesterday, I was talking to one of my senior directors, who is our FP&A finance partner for our marketing team," Cynthia Chu, both the CFO and growth officer at Audible, tells me. "He came to me and said, 'Am I talking to the CFO Cynthia, or am I talking to the growth officer Cynthia,'" she quipped. "And I'm like, Frank, it's always the same. But I want you to treat me as your business partner as well."