Gok Wan has joined forces with Bupa to create a feel-good playlist, #BupaHealthTracks, now available on Gok’s Spotify. The open playlist has been launched in support of Bupa’s ‘This is Health’ brand campaign.
It follows research that shows eight in 10 UK adults say music is their go-to for enhancing their mood – with the average person listening for around two and half hours per day. And, whilst pop is the genre most associated with happiness, dance is the frontrunner when it comes to getting motivated, and classical leads the way for inspiration and holistic wellness.
Gok said: “This campaign hits the nail on the head when describing what health means to people in 2022. It’s less about marathons and PBs in the gym, and more about the smaller everyday achievements – be it taking the time to stretch, playing with your pet, or dancing with friends in the kitchen.