In a strange and viral interview with Andrew Ross Sorkin at the NYT DealBook conference on Wednesday, Space X and Tesla mogul Elon Musk said that the advertising boycott currently plaguing X is going to “kill the company” if they don’t return, shortly after he told those same advertisers “go f*** yourself.”
In a widely shared moment during the 90-minute conversation, Musk was asked about the public perception that he was on some sort of “apology tour” following his recent endorsement of an anti-semitic post on the platform which has caused a cascade of major companies, including Apple, to withdraw their advertising from the platform.
