Good Morning Britain viewers unceremoniously "switched off" today over Richard Madely's presenting skills - with fans incredibly frustrated over his "biased'" interviewing and strange questions.
Shadow Education Secretary Bridget Phillipson appeared on the ITV show this morning after Sir Keir Starmer vowed that he would resign if he is fined over Beergate.
In a high-stakes attempt to regain control, Mr Starmer tied his future to the results of the police investigation - in a stark contrast with the law-breaking Prime Minister.
Joining Susanna Reid on GMB today, Madeley grilled Labour MP Phillipson on the move, questioning whether his vow was "gesture politics".
"We are confident that no rules were broken but I think it is the right thing to do because it demonstrates that honestly and integrity in public life matter," she replied. "And I think in the shape of Keir Starmer, you have someone who takes that incredibly seriously and wants to do the right thing and shows he wants to do the right thing.
"Or, as you look at the prime minister who was found to have broken the law, where there were multiple parties at Downing Street where there were karaoke parties, they were bringing booze in suitcases - and yet still the prime minister still hasn't done the decent thing."
Madeley interjected as he questioned again whether it was an "empty gesture", to which she replied that it was the "right thing to do".
He went on to say that Durham Police were "on record" saying that they didn't offer "retrospective fines" - though Boris Johnson himself and others at Partygate was handed a retrospective fine after the Met police made a u-turn on their initial statement.
Phillipson replied that the police were looking into the matter again and that it was right they were able to do so "without fear or favour".
As Madeley and Reid continued to probe the MP on whether Starmer's declaration had put pressure on the police, she replied that he didn't and that Starmer would do the right thing.
"Alright, you've said all that several times now," Madeley snarked.
And viewers were unimpressed, with one tweeting: "From a brilliant interview skewering Boris last week, to a totally bizarre one this week trying to get answers on theoretical scenarios & going round in circles. Not helping with Chippy Madeley adding his 10pence worth, just to be heard. Here’s Kate with the competition #GMB."
While another commented: "The #gmb questioning of Bridget Phillipson by @susannareid100 and Madely about Keir Starmer is ridiculous. Normally journos ask hypothetical questions "if you broke the law would you resign?" Now the answer is "yes I would" they're up in arms about it !!!"
A third fumed: "Richard Madeley: “You’ve said this a few times now” As he repeats his question for the 17th time. #GMB."
"Richard Madeley is a Tory. Zero impartiality when he's on. #gmb," another griped.
One fumed: "@richardm56 if you repeat the same question you’re going to get the same answer."
Another raged: "When will Richard Madeley, finally realise he does not possess the intelligence, to conduct a fair unbiased interview. Embarrass himself every time!!#GMB."
*Good Morning Britain airs weekdays at 6am on ITV
