London girl group Flo have taken the top spot in the BBC’s annual Sound of … poll, which seeks to predict the year’s breakout acts.
Flo formed in 2019, after Renée Downer and Stella Quaresma, friends from theatre school, saw videos of Jorja Douglas singing on Instagram. Their debut single, Cardboard Box, produced by MNEK, was released in 2022 and quickly became a viral sensation. The band followed it up shortly after with debut EP The Lead, which was met with critical acclaim. Last month, the Guardian named Cardboard Box one of the best songs of the year, with Laura Snapes describing the track as “No Scrubs for the TikTok era … one of the freshest pop launches in recent memory, palpably floating on a sigh of relief as [Flo] kick some bug-a-boo back to Y2K where he belongs.”
