
Arguably one of the most iconic beauty products in the business, Giorgio Armani’s luminous silk foundation can be found in the make-up bags of beauty fans, editors and make-up artists alike. But, despite its enduring success, the brand has chosen to reimagine its award-winning foundation for the very first time since launching more than 25 years ago.
The foundation is famously loved by celebrities, including Kim Kardashian, but in 2026, beauty buffs expect their products to work harder than ever, offering skincare ingredients as well as aesthetic results. Recognising this shift, Armani has relaunched its famed formula with the aim of delivering an even more seamless finish.