The INEOS Grenadiers cycling team have won seven of the last 11 editions of the Tour de France. Their philosophy of continuous improvement is well known, so when they make a significant change to their kit, you can rest assured they won’t have done it on a whim. In fact, shifts like this tend to make the rest of the cycling world sit up and take notice – but should we believe the hype?
Prior to this season, Oakley had been the team’s eyewear manufacturer of choice since their inception in 2010, and 2018 Tour de France champion Geraint Thomas was often sighted in the peloton wearing his familiar Oakley Racing Jackets. This year, however, INEOS Grenadiers have chosen to make SunGod their new eyewear partner, marking the challenger brand’s debut on the Men’s UCI WorldTour.
