George at Asda shoppers are impressed with a range of matching Valentine's Day pyjamas after spotting them online.
Supermarket favourite Asda's in-house brand George continues to grow in popularity thanks to its wide array of stylish yet affordable womenswear, childrenswear, menswear and accessories options.
Like its high street competitors, George utilises social media to update customers on all the newest stock and product drops they can expect to find in stores. The brand currently boasts 745K followers on Instagram.
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Christmas may be done and dusted but Valentine's Day is just around the corner. Many stores bring in seasonal items in anticipation of the big day to help people celebrate in style, regardless of whether you're celebrating with a romantic partner, friends or family.
George caused a stir after posting an Instagram Reel showcasing its new matching love-heart pyjamas, designed to suit the whole family.
Captioning the footage, George penned: "We're just slightly obsessed with these [heart eyes emoji] Anyone else? Hurry, they won't be around for long! Prices from just £3.50. Matching Family Valentines Pyjamas [magnifying glass emoji]: SET8047".
The clip racked up more than 42K views and over 450 likes. Shoppers shared their thoughts in the comments section. Emma said: "The cutest!" Phoebe said: "Adore! So cute and such a good price".
Anu commented: "Running to Asda to get this". Other shoppers simply posted heart eye and love-heart emojis, while some simply tagged their friends to direct them to the post. You can find your nearest Asda store by clicking here.
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