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Liverpool Echo
Liverpool Echo
Entertainment
Jess Flaherty

George at Asda shoppers 'running' to buy 'cute' family Valentine's Day pjs

George at Asda shoppers are impressed with a range of matching Valentine's Day pyjamas after spotting them online.

Supermarket favourite Asda's in-house brand George continues to grow in popularity thanks to its wide array of stylish yet affordable womenswear, childrenswear, menswear and accessories options.

Like its high street competitors, George utilises social media to update customers on all the newest stock and product drops they can expect to find in stores. The brand currently boasts 745K followers on Instagram.

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