George at Asda shoppers are impressed with a "gorgeous" £16 monochrome mini dress after spotting it online.
Supermarket favourite Asda's in-house brand George has amassed thousands of dedicated followers on social media where, like many retailers, it shares regular updates on all the newest stock and product drops they can expect to find in-store or online. The brand has become a firm favourite among fashion lovers thanks to its extensive line-up of reasonably priced on-trend clothing, accessories and more.
George grows in popularity on Instagram each week. Currently, it boasts 732K followers on the hit social media platform.