George at Asda shoppers are impressed with a "cute" £16 red and pink striped jumper after spotting it online.
Supermarket giant Asda's in-house brand George is phenomenally popular among shoppers, thanks to its wide selection of consistently on-trend womenswear, childrenswear, menswear and accessories.
Like its high street competitors, the retailer utilises social media to keep shoppers in the loop on all the newest stock and product launches. George currently boasts 747K followers on Instagram.